By: Yocheved  Shvarzblat

Hello, I'm Yocheved Shvarzblat, the culinary enthusiast behind @tastynsimple on Instagram. A self-taught cook and baker, my passion for all things food extends from recipe development and cooking to food styling and photography. My culinary journey started at the age of 12 when I prepared chicken soup for Shabbos, and it has since evolved into a full-fledged exploration of flavors and creativity.

 

What began as a personal culinary journal has now blossomed into an exciting venture. I am thrilled to share that I am in the early stages of crafting my own cookbook—a dream realized through years of dedication and love for the art of cooking.

 

In the realm of Tasty N Simple, post-marriage life ushered in a new level of excitement. Daily, I curated breakfast, lunch, and dinner for my husband and myself, capturing each creation through the lens. The positive feedback and encouragement from friends and family laid the foundation for the inception of 'Tasty N Simple' on Instagram.

 

This platform, which initially served as a personal journal, has organically transformed into a thriving community of culinary enthusiasts. As I engaged with followers, answering questions and sharing recipes, Tasty N Simple transcended a hobby, becoming a recognized brand. It's an honor to be acknowledged by grocery stores and brands, with my recipes and images being reposted. What started as a passion project has evolved into a thriving business, and I am incredibly grateful for the opportunity to turn my love for cooking into a profession.

 

Whether you're a longtime follower or just joining the journey, thank you for being part of this exciting chapter. Your support means the world, and I'm eager to continue sharing, creating, and connecting with each of you. The future is filled with delicious possibilities!